Find the right AI tools for any job, task or industry.TASK
Brand, trade & route to market
Track market share, test concepts, plan trade promotions, and manage shelf execution. ToolGrail lists 16 AI tools for this task, including Zappi, Yabble, Circana and Crisp.
Tools for this task
| Tool | What it does | Pricing | Type | Evidence |
|---|---|---|---|---|
| ZappiZappi | Consumer research platform for testing ads and product concepts quickly. | Contact sales | Tool | Site checked |
| YabbleYabble | Generative AI for consumer research, including synthetic audiences. | Paid | Tool | Site checked |
| CircanaCircana | Consumer and retail purchase data and analytics, formed from IRI and NPD. | Pricing not verified | Tool | Site checked |
| CrispCrisp | Connects and normalises retailer data for consumer goods suppliers. | Pricing not verified | Tool | Site checked |
| KantarKantar | Brand, media and consumer panel research with AI-assisted testing. | Pricing not verified | Tool | Site checked |
| NielsenIQNielsenIQ | Retail measurement and consumer data with AI analytics for consumer goods companies. | Pricing not verified | Tool | Site checked |
| NotCo GiuseppeNotCo | AI food formulation platform used to develop plant-based products. | Pricing not verified | Tool | Site checked |
| ParallelDots ShelfWatchParallelDots | Image recognition for retail shelf audits and planogram compliance. | Pricing not verified | Tool | Site checked |
| PepperiPepperi | Consumer goods commerce and route-to-market field sales platform. | Pricing not verified | Tool | Site checked |
| StravitoStravito | AI knowledge platform for storing and searching market research. | Pricing not verified | Tool | Site checked |
| TraxTrax | Computer vision that measures shelf availability and in-store execution. | Pricing not verified | Tool | Site checked |
| VividlyVividly | Trade promotion and deduction management for consumer brands. | Pricing not verified | Tool | Site checked |
| bananabreadNot verified | Consumer sentiment for food and consumer products: what shoppers love, wish for and complain about. | Pricing not verified | Tool + MCP | Site checked |
| Cnovatech Data MarketNot verified | Prices, availability and assortment for 150k+ products across 240+ Brazilian online supermarkets. | Pricing not verified | Tool + MCP | Site checked |
| Salesforce Consumer Goods CloudSalesforce | CRM for consumer goods with retail execution and trade promotion management. | Pricing not verified | Tool | Site checked |
| BizomMobisy | Retail intelligence and sales force automation for route-to-market in consumer goods. | Pricing not verified | Tool | Unconfirmed listing |
Roles that do this work
FMCG brand managerTrade marketing managerFMCG management traineeAssistant brand managerSales merchandiserShopper marketing managerConsumer insights managerCategory analystInnovation manager in FMCGPackaging designerTerritory sales representativeArea sales manager in FMCGFMCG key account managerDistributor managerRoute to market managerFMCG demand plannerSupply plannerSales and operations planning managerFood technologistFlavour scientistCosmetic chemistPackaging technologistRegulatory and labelling specialistMarketing director in FMCG
Sectors where it is common
No paid ranking. Reviewed 2026-11-04. Tool fit is an editorial suggestion based on published capabilities. See sources & methodology →